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Impossible Foods

Company called Impossible Foods raises another $200 million in funding, and plans to develop new product lines including plant-based pork.

We've all been told that eating less meat is not just good for ourselves but good for the planet too. Becoming a vegetarian is, for many, a jump too far. But what if you could eat something that tasted as delicious as meat that wasn't meat?

We’ve been eating meat since we lived in caves. And today, some of our most magical moments together happen around meat, like weekend barbecues. Those moments are special, and we never want them to end. But using animals to make meat is a prehistoric and destructive technology, says Impossible Foods. That's why it's making meat from plants so that we never have to use animals again. That way, the company says, we can eat all the meat we want, for as long as we want. And save the best planet in the known universe.

According to Impossible, the destructive impact of animal agriculture on the global environment far exceeds that of any other technology on Earth. The greenhouse gas footprint of animal agriculture rivals that that of every car, truck, bus, ship, airplane, and rocketship combined. Animal agriculture pollutes and consumes more water than any other industry.

Impossible Foods has raised a total of $1.5 billion to date. “2020 has been a year of explosive growth for us, but this is just the beginning,” Impossible Foods Chief Financial Officer David Lee said.

So, the good news is that we will still be able to enjoy 'meat' long after we have had to replace some or all of the real stuff in favour of preserving our favourite planet.

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